Le Bon Marché drew its inspiration from the spirit of the “Rive Gauche” and Parisian elegance, two elements that are at the heart of its identity, to create Balthazar in 1994. Since then, the brand has accompanied modern men in their daily life with style by offering renewed essentials, without forgetting the season's must-haves. Balthazar has reappropriated the heritage of the first department store founded in Paris and its innovative spirit.
For every moment of life
Balthazar accompanies men on a daily basis in a lifestyle spirit: suit cut in Italian wool for work, teddy for the weekend, white poplin shirt for everyday wear, but also a colourful knit to give pep to the silhouette.
The know-how, the love of beautiful materials and the mixing of trends are reflected in a resolutely timeless wardrobe. The careful cuts offer elegance and modernity to the silhouette. A selection of products essentially made in Europe, available in a range of colours, and at fair prices, to match every moment of life.
A changing room in the spirit of the times
The collections evolve with the seasons to offer a contemporary and fashionable wardrobe. Colours, models, cuts: the offer is constantly renewed and enhanced with new additions to the permanent collection of men's wardrobe essentials.
Adopt a wardrobe of essentials in the colours of the season: a fine knit, a light Chino, a linen shirt. If you want a bit of fantasy, opt for our Hawaiian shirt which will twist your silhouette. Balthazar accompanies you in style for the spring-summer season.