Artisanal Craftsmanship Meets Innovation


Showcasing exceptional know-how this winter, Le Bon Marché Rive Gauche invites you to discover the brands keeping excellence alive in the form of unique pieces of menswear.

Discover a comprehensive collection of items fusing innovation and artisanal craftsmanship, in support of sustainable and durable fashion.

A sustainable style

Minimalist style by Harris Wharf London

Harris Wharf London has been combining artisanal craftmanship with innovation to create a selection of timelessly stylish pieces made from durable, high-quality materials since 2010.

The brand stands out thanks to its commitment to producing clothing made from natural fabrics featuring a minimalist, understated design to deliver a trans-seasonal clothing collection for men. Harris Wharf London jackets are made to order and perfect winter looks with bold, casual style.

HARRIS WHARF LONDON: located on level -1

Incotex: expert in chinos

Incotex is committed to sustainable fashion and an expert in producing high-quality trousers. The brand belonging to the Slowear group has a keen eye for detail, creating environmentally-friendly fabrics for the sole purpose of producing chinos with eye-catching prints and a meticulously lined cut.

Incorporating a combination of know-how and tradition, the brand is constantly innovating to create sophisticated and comfortable pieces for a menswear collection in perpetual motion.

INCOTEX: located on level -1

Colourful moccasins by Fratelli Rossetti

A classic of the man’s wardrobe, Maison Fratelli Rossetti’s creations will add a splash of brightness to your outfit. The brand’s know-how is clear to see in the excellent production of its moccasins, resulting from over 70 years of expertise.

This year, it’s time for the Woven to shine: a unique model incorporating a combination of selected materials and artisanal techniques. The result is a cool, very soft shoe which is perfect to wear every day.

FRATELLI ROSSETTI: located on level -1

Master of time

Zenith: innovative accessories

Zenith has been inspiring dreamers thanks to its innovative watchmaking ever since its creation in 1865. Zenith presents El Primero Chronomaster Original: a true timepiece incorporating the world’s first high-frequency automatic chronograph movement. It remains a must-have model to this day. The brand’s technological prowess means El Primero is accurate to 1/10th of a second. Zenith’s sleek and high-performance watches add the perfect finishing touch to sophisticated autumn looks.

ZENITH: located on the ground floor

Raw elegance by MARCH LA.B

MARCH LA.B is a journey between Biarritz and Los Angeles, a union between French watchmaking savoir-faire and American modernity. Produced in France, the brand’s watches boast a raw elegance, refined in their simplicity. MARCH LA.B makes timeless watches for men of character: timepieces passed down from generation to generation, like true jewels. These sleek and minimalist watches are perfect for everyday wear.

MARCH LA.B: located on the ground floor